Keep Talking About Me. You’re Just Making Me More Famous.
As a busy entrepreneur, you already know that leveraging the benefits of the Internet and social media are a given today, if you hope to be successful.
One of the most effective ways to do so is to stay on top of what is being said about you, your company, and your products and services.
But there is much more to it than simply ‘googling’ your name.
With hundreds of social media sites and more cropping up every day, having the right tools for the job makes it so much easier to get in, get done, and get on to the next thing.
Want to eavesdrop on the conversation about you? Here’s how the experts do it:
Social Mention is a free, real time social media search engine that searches more than one hundred social media sites simultaneously – such as Digg, Facebook, Twitter, and YouTube – to collect comments and links about you and your company. Perform individual searches whenever you want, or set up alerts to instantly notify you when new information is posted.
Board Tracker is a really cool tool. Board Tracker watches forums, thousands of them, and notifies you whenever your name or company name is mentioned (or any other keywords or phrases you want to watch). Forums are very important for following the conversation about you. Here is where people chat, gossip, share information…if what they are saying about you is positive, you’ll feel pretty good. If it’s not…well let’s just say an ounce of prevention is worth a pound of cure.
HootSuite is a power Twitter tool for those who want to manage multiple Twitter accounts, share Twittering duties with friends or co-workers, track how many people click the links you tweet out, pre-schedule your messages or feed your blog to Twitter…truly cool.
Wish you could apply the power of Google Analytics to maximize your reach on Twitter? You can! www.TwitterAnalyzer.com is a tool you’ll go back to again and again to review comprehensive statistics regarding your daily tweets, who’s retweeting you, how far your message reaches, how popular you are on Twitter…all indications of a successful marketing campaign.
As always, I’ll bet you have your own favorites. Care to share?
10 Responses to “Keep Talking About Me. You’re Just Making Me More Famous.”
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Then there’s Radian 6, the mother of all social analytics toolsets.
Thanks, definitely going to check out these sites.
For those who want to manage their accounts at once, I just signed up for a user-friendly social media “account management” type site. It’s called Postling (postling.com). One of my social media group members on LinkedIn suggested it since I juggle over 5 SM accounts. I just signed up it (it’s free) and it’s pretty handy!
I have used Social Oomph sense back when it was tweet later just for the Twitter keyword search. They are expanding into more social markets now which will make them worth keeping an eye on. I find these tools a neat way to keep track of your competition and move in a different direction if necessary to keep from wasting time targeting terms that will just get lost in the shuffle.
Thanks, Scott! I’m always interested in useful tools that can help us work smarter, not harder! (Borrowing from Diane
) To my readers: If you’re ready to boost your social media productivity, Social Oomph is a great tool.
Another good one, Therese! Thanks for sharing.
Hi Victoria,
I love the title of this posting! I’m currently putting together a presentation to small business owners on online reputation management and plan to incorporate all of the applications on your list. Don’t forget about Google Alerts.
We’d love to have you join our Social Media for the Blogger group on LinkedIn: http://bit.ly/bBMUjQ
I also read that to Google your own company helps to see where you are in basic ranking. Well, my Google placement was so bad (15,000)that I knew I’d be spending too much time and money to make it better. So I decided to change my company name. That made a huge difference, and since I print my own business collateral, it wasn’t too expensive to switch. So “TheWriteWayco.com” is now “aFlairForWords.com and I consistantly fall in the top 15.
Sounds like you’ve discovered one of the ’secrets’, Rusty! Shakespeare once said “A rose by any other name would smell as sweet.” I guess he couldn’t foresee the importance of keywords for page ranking!
Karen, I tried to join the group but I’ve reached my limit. I’ll put you at the top of my list as soon as I close out my membership in another group, which I do from time to time. Thanks very much for the invite! Drop me a note and let me know how your presentation turned out