The Confident Copywriter

So we all know about Facebook, Twitter, LinkedIn, and YouTube as great tools for digital marketing. What other options do you have? Plenty.

Here’s just a few:

MailChimp: A free e-mail marketing service that allows you to generate HTML coded e-mails and send them to large mailing lists. Provides analytics like click through and open rates.

Google AdWords: A fee-based service lets you select and bid on specific keywords to guide targeted customers to you.

Prezi: So cool! A free online program for creating interesting and engaging…even animated… presentations. Blows PowerPoint away.

Twello: Free yellow pages for twitter accounts. Search public accounts by category.

Authority Labs: tracks your website’s search engine positioning. Are you # 10, or #1000? Find out with Authority Labs. Free 30-day trial; no credit card required.

UserVoice: a feedback tool for tracking and managing what users and customers are saying about your brand. A great tool for measuring public opinion about your mobile app. Users can vote on ideas from other users, helping you leverage useful suggestions from those using your tool or service.

Grasshopper: Virtual phone system. Callers reach you wherever you are; no hardware required. Enjoy your own toll-free or local number, plug in virtual employees, forward your calls, get your voicemails over email, and lots more – starting at just $9.95 a month. RingCentral is another similar system I personally use.

Social media networking is changing daily. New resources are constantly added to help us all keep up. Stay on your toes with these truly cool tools!